Shorter copy is powerful. 200-300 words or less is a good rule of thumb if you aren’t using a full blog post, especially if you are sending more than one email a week. We have used this idea of using only part of a blog post in our own emails, making sure that the introductory copy was sufficient to let the reader know exactly what the post was about. Entice without tricking, in other words.
Therefore, your potential customers might just miss everything new that will take place in your business. This is when email marketing campaign comes in handy. Just a click away, and you’ll be able to keep your subscribers updated about all the important news related to your business. This, in turn, makes your subscribers revisit your website frequently and keep coming back to you giving them a better brand recall.
Layered Popup plugin– which considered being the “king of popup plugins’ is something very new, attractive and captivating in the way it appears to the viewers. Other popup systems will at one point restrict you by existing templates where you’ll be only able to change the color, font, and text. However, the scenario is entirely different with layered popup plugins which allow you to flow your imagination thereby creating your dream popups for your website to capture the visitor’s attention. It has various types of popup plugins which you’ll be able to use as per your requirement. EasySendy Pro has recently got integrated with Layered Popup plugin, and customers have started using for quite a something from now. With the utilization of this popup, the number of customers has gone up as high as 60,000 which has, in turn, helped Pro to grow its business.
“Search for new potential customers, instantly. Using LeadFuze’s lead generation software, you no longer just have to find business contacts one by one on LinkedIn. Instead, search for leads in specific roles and industries, that use certain software, that spend on Adwords, who are hiring, and more. Then, unlock a lot more data like verified emails, phone numbers, social profiles and more!”
Offer a reward for customers who buy something from you and show that they checked in at your business on Foursquare using their mobile device. When they do this, they’re telling everyone in their network that they’ve done business with you. Each month, reward the person who gave you the greatest exposure by offering a discount, and asking for their email address.
While consumers have steadily become desensitized to giving out personal emails, they will be more apt to provide an email if there is a value exchange. As we mentioned above, simply asking someone to join your newsletter isn’t going to convince them that they are receiving value in return for their contact information. It’s important to be transparent, convincing and urgent with your opt-in call-to-action. Some easy ways to offer value for opt-ins is to:
For example, Survey Monkey is another must-have basic email list building tools you should try. Doing a target audience research need some new topics to cover or simply want to see how people perceive your product, service, or a brand? Use Survey Monkey to ask them, offering the results in exchange for their email address and voila! Got yourself an email list pretty quick!
While I hear alot of good things about Sendinblue and Convertkit, I heartily recommend Mailchimp to small businesses, email marketing entrepeneurs just starting out or if you just don’t have a clue, are new to email marketing but want to find something affordable where you can start out. Then Mailchimp is for you. They miss some functions that other companies offer but the easiness and the “free up to 2 000 contacts” makes it e great starting point.
Mailchimp offers a forever free plan which allows you to send 12,000 emails for up to 2,000 subscribers. This plan is fairly limited because you don’t get features like send-time optimization, advanced segmentation, multi-variate testing, etc. You are also required to display their branding in your email. Last but not least, support is restricted to email only which is fine if you’re a hobbyist but as a serious business, you need reliable support that you can count on.
“We are a fast-growing business process optimization company that works with clients from all over the world, providing the professional services of a data enrichment, lead generation, appointment setting, and direct email marketing with a goal of helping businesses grow. We base our company on the principles of trust, quality, and responsibility, that guide us in our work and ultimately define the outcomes.”
This reaction is rare with an email autoresponder course. Even though they’ll be added to your general email list, they still expect to get emails from you and are more receptive to all of the email you send. They get used to seeing your emails come in through your email autoresponder course; your other emails arriving to their inbox are no big deal.