Jennifer has nailed my style of learning. I need actionable steps and I need them in order. Without knowing what I need to conquer first, I get lost and overwhelmed. Not only has she mastered the step-by-step approach to teaching but she also offers a personal approach. I love knowing that I can ask any question, at any time, and get an answer. She is obviously committed to the success of her students; it shows with everything she does!"
Introductions and prefaces. Creating new copy to put each blog post into context helps make individual posts seem to be part of a cohesive whole. The new copy helps frame the blog post so that it fits with the rest. For some of our email courses, we’ve written a preface, a summation of the previous lesson, and even a bit of a teaser that hints at what the next lesson will bring. That little bit of extra fresh and new copy helps your email autoresponder course feel less like you’re just spitting out old blog posts.
Basically, it’s a single page site where you share valuable, relevant, and meaningful information in exchange for an email address. It could be anything from landscape photography tips and tricks, low-budget travel tips, monthly entertainment newsletter, free ebook, whitepaper, blogger list… whatever it is your target audience wants and needs in exchange for their email.
Knowing all this, what it is we can do to build our email list and improve customer engagement? In this article, we’ll talk about several ideas to consider when starting to create an email list. Also, we’ll recommend some specific email list building tools that can help you with it. Try them out and combine with the tips from the MailChimp for WordPress article and start creating great email marketing campaigns.
Email marketing can make or break a small business. Emails provide an invaluable resource for nurturing leads and moving customers through the sales funnel. Emails also give businesses a way to maintain relationships with existing clients. With email databases decaying by 22.5% every year, it’s important to have a strategy for generating new contacts.
Your blog or website is your canvas to play on in the first place. Think of all the places you can put and include a lead magnet CTA that is meaningful and noninvasive. From email subscriptions to various opt-ins, free offers somewhere in the posts, to Tell-A-Friend CTA, exit pop-ups and live chat plugins. Each of these tactics has only one goal – to collect emails, so unleash your creativity and think of the ways to use them throughout your site.
Your blog provides a great way to build a personal relationship with customers and prospects — and to gather their email addresses. Consistently end blogs with a call to action that encourages readers to sign up for your email messages. Require blog visitors to provide an email list in order to leave comments, and set it up so that they have to actively opt out if they don’t want their email address included on your mailing list.
Hi. thank you for the great information. I currently have Mail Chimp and it is set up to sync between my WordPress site and Mail Chimp. the problem is it isn’t and new subscribers to my blog are not being updated onto the list on the Mail chimp end. I have tried several fixes and nothing is working. I am unsure what to do now after endless googling it may be time to quit Mail Chimp. Seems others are having this problem also.

Offer a reward for customers who buy something from you and show that they checked in at your business on Foursquare using their mobile device. When they do this, they’re telling everyone in their network that they’ve done business with you. Each month, reward the person who gave you the greatest exposure by offering a discount, and asking for their email address.
Some readers will unsubscribe from your email autoresponder, whether it is short or long in duration. It is inevitable. Watch for trends that might indicate a necessary change (e.g. high unsubscribes after a particular lesson), but understand that unsubscribes are a natural part of your list’s equilibrium. Even if people unsubscribe, they were exposed to your content before they did so. Load the beginning of the course with excellence and go from there.
Jennifer has nailed my style of learning. I need actionable steps and I need them in order. Without knowing what I need to conquer first, I get lost and overwhelmed. Not only has she mastered the step-by-step approach to teaching but she also offers a personal approach. I love knowing that I can ask any question, at any time, and get an answer. She is obviously committed to the success of her students; it shows with everything she does!"
This software is considered to be a lead generation plugin for WordPress. Thrive Leads is a list building solution to collect email addresses that were created by a group of people who were addicted to conversion optimization.This solution allows you to have your very own list building capability which further allows a favorable conversion rate. You will be able to experience an explosive list growth finally along with amazing business benefits. Thrive Leads have some cutting edge conversion tactics used by smart businesspeople and growth hackers.
These web pop up forms are quite useful when you want to capture your anonymous visitors and convert them into potential leads. On EasySendy, the pop-up forms capture leads and automatically update your contact segments for further nurturing. Another amazing feature is the option to add social buttons. These social subscribe buttons speed-up the lead capturing process because your visitors don’t have to manually type in a form. At the same time, when they use social subscribe button, you get all their social information based on which you can create more targeted email nurturing drips.
Internet audience is fast moving, and they tend to go from one to another in a fraction of a second. So every aspect of your user interface counts when you are trying to get their attention. Having a beautifully designed web page will not always lead to the fact that you’ll be having lots of visitors to your website who would come back again and again.
"I have been blessed to take some incredible blogging courses but out of all of them, List Love has been my favorite. Jennifer Maker is a gifted teacher and has the ability to break things down in practical steps to help you understand and implement practical ways to help you build your email list. She practices what she teaches and it has been fascinating and encouraging to watch her soar. I learned so much more in this course than just building my email list and it has helped me to get past some of my biggest blogging hurdles. She is so generous in sharing all her secrets and supporting her students with answers to questions as well as cheering them on to success. Any course she offers... I'm all in!!!"  
While I hear alot of good things about Sendinblue and Convertkit, I heartily recommend Mailchimp to small businesses, email marketing entrepeneurs just starting out or if you just don’t have a clue, are new to email marketing but want to find something affordable where you can start out. Then Mailchimp is for you. They miss some functions that other companies offer but the easiness and the “free up to 2 000 contacts” makes it e great starting point.
Liz is a professional copywriter and editor who creates successful and popular blog posts, landing pages, and email automation campaigns for AWeber, one of the world’s leading email marketing and automation platforms. Over the past 5 years, she’s sent hundreds of emails to millions of subscribers. She’s constantly scouring the email data of the “best of the best,” and she knows what works and what doesn’t when it comes to growing your business with the help of email.
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