Email marketing can make or break a small business. Emails provide an invaluable resource for nurturing leads and moving customers through the sales funnel. Emails also give businesses a way to maintain relationships with existing clients. With email databases decaying by 22.5% every year, it’s important to have a strategy for generating new contacts.
When it comes to selling or promotion, single solitary landing pages are powerful, particularly if you understand the art of creating copy and graphics that get readers to do what you want them to do on your landing pages. But maybe you’re not up to landing pages just yet, though you still have something to promote. Where do you do the promotion at?
Contests and freebies are great tools to gather emails from your audience. Who doesn’t like something for free, right? Think of giveaways, sweepstakes, anything you can give to your audience in exchange for their email address. Just like in a landing page example below, it can be anything from ebooks, whitepapers, to actual products or services you can give for free. Combined with Social Media, it’s one of the fastest and easiest ways to grow your email list.
With the right set of tools, you can build your list cost-efficiently and ensure that it’s relevant, filled with people who have expressed a genuine interest towards your brand. Building an email list will take some time, but it will grow over time and has the potential to give you a lot of business in the long run. Hope you give these tools a spin and let us know how it goes - we’d love to hear your feedback.
Sipe Lumber Company Inc. in Taylorsville, NC is distinguished for providing superior service and quality lumber products. Our mission is to work together as a team to provide for our customers the service for which we are noted. Productivity, efficiency and enjoyment will be our goal. We will maintain the highest ethical standards and strive for growth and prosperity for us, our customers and suppliers.
If at any point in the course you feel overwhelmed or lost, you have three mechanisms to get you back on track:1) Me! Take full advantage of the unlimited coaching 2) The community. There are hundreds of other people on this journey with you. We have an active and vibrant community full of folks that have been exactly where you are. 3) Strategy calls. Take advantage of the one-on-one strategy call you get with me. We can workshop through any questions or hold-ups you are facing.